Bowlero to Acquire Cherry Hill Entertainment Facility, The Big Event, Next Month

The Big Event Entertainment Experience took to social media to announce its acquisition, along with Erlton Social Craft Bar and Kitchen.
Bowlero to Acquire Cherry Hill Entertainment Facility Next Month
Photo: Official

Bowlero, the world’s largest owner and operator of bowling centers, is set to acquire Cherry Hill’s Big Event Entertainment Experience, as well as the Erlton Social Craft Bar & Kitchen located at 1536 Kings Hwy N in mid-February, as first reported by local media outlet Marlton Pike.

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What Now Philadelphia was not immediately able to connect with a representative of Bowlero for comment.

In a Facebook post shared last Saturday, Feb 4, The Big Event’s president, Jon Perper wrote, “Our venue has an exciting announcement and major change underway. The Big Event & Erlton Social are in the final process of being acquired by the Bowlero Corporation and will begin operating under Bowlero’s ownership in the very near future. To prepare for this transition, The Big Event & Erlton Social will be closed to the general public as of Tuesday, Feb 14 and reopen under Bowlero’s ownership on Friday, Feb 17.”

Perper went on to write, “It is well known that the value of a business is created through the support of customers like you and Bowlero is committed to providing the best customer experience possible.  All events post-acquisition for both venues will be honored as booked and the same great fun will be waiting for you,” adding, “We thank each of you for your loyalty and continued patronage.   Many wonderful memories have been created at The Big Event Entertainment Experience & Erlton Social Craft Bar & Kitchen.”

With some 300 bowling facilities spread across the globes, Bowlero enjoys the distinction as “The world’s largest owner and operator of bowling entertainment centers,” and prides itself on “[delivering] a strikingly unique experience to over 27 million guests.”

More than just a bowling center, Bowlero offers a lane-side menu that includes its ambitious six-pound Behemoth Burger, a 123-ounce Dunk Tank cocktail, craft and local brews, and chicken wings. Likewise, the expanded events menu features Lamb Lollipops, Oven-Fried Pizzas, and more. 

Needless to say, bowling alleys aren’t always known for the food, however, Bowler’s “amazing lineup of epic eats and signature drinks are super famous, with national TV appearances and features in USA Today and Thrillist’s ‘Best of’ lists,” as the company writes on its website.  

Drew Pittock

Drew Pittock

Drew Pittock is an independent contributor covering various markets across What Now's portfolio. He’s an avid record collector, amateur chef, compulsive estate sale shopper, and “Antiques Roadshow” binge watcher. Originally from Los Angeles, Drew now lives in El Paso, TX with his wife and their two cats.
Drew Pittock

Drew Pittock

Drew Pittock is an independent contributor covering various markets across What Now's portfolio. He’s an avid record collector, amateur chef, compulsive estate sale shopper, and “Antiques Roadshow” binge watcher. Originally from Los Angeles, Drew now lives in El Paso, TX with his wife and their two cats.

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