Playa Bowls, the nation’s leading superfruit bowl concept, will be opening its new shop this Saturday, Mar 25, in the city’s Northern Liberties neighborhood at 807 N 2nd St. Following that, the group behind the new outpost – which includes director of operations Rich Miller, as well as franchisees Stephen Sheriff, and Jim and Sue Dale – plan to open two more locations this summer at 236 S 11th St and 4034 Walnut St.
“We are really excited to be expanding our market in the city,” Miller tells What Now Philadelphia. “We’re super excited about Northern Liberties, and we can’t wait to be a part of the UPenn community, as well as the Gayborhood community.”
With nine existing shops throughout Pennsylvania, the multi-unit operators saw the Northern Liberties location as an opportunity to grow their own passions for the brand and expand Playa Bowls’ presence in another energetic, dynamic area of town.
“The Playa Bowls brand brings vibrant, fresh options to the city of Philadelphia, and we are so thrilled to be introducing this incredible superfruit bowl concept to a new neighborhood,” said Miller. “Our team of multi-unit operators believe the Northern Liberties location will allow the brand’s delicious bowls and smoothies to be more accessible to Philadelphia’s residents, who continue to prove there is a demand for fresh, healthy menu items in the city.”
Guests at Playa Bowls can pick from an extensive menu of creative bowls or customize their own, choosing from a variety of proprietary blends and bases made with superfoods including pure acai, pitaya, chia pudding, coconut, kale, banana, oatmeal, and more. Layering on toppings including fresh fruit, seeds, nuts, granola, dried berries, and nut butters. The superfruit bowl shop also offers a selection of juices, smoothies, cold brew and more. Playa Bowls can be made Vegan, Gluten Free, and can be adapted to integrate into Whole 30, Keto, and Paleo diets.
Founded by surfers Abby Taylor & Rob Giuliani, Playa Bowls was born out of the desire to recreate the delicious, refreshing, healthy versions of acai and pitaya bowls the pair encountered on various surf trips to Costa Rica, Nicaragua, Panama, Puerto Rico, California, and Hawaii. At each beach, the duo discovered new and unique twists on this popular post-surf treat and came home wanting more. The pair set up a blender and a folding table on the boardwalk in their hometown of Belmar, and Playa Bowls was born. Eight years, thousands of employees, and hundreds of thousands of bowls later, Playa Bowls continues to offer superfruit bowls with a mission to lead communities in healthy, sustainable living.
Portions of this article were taken from a press release shared with What Now Philadelphia.
