Margaritas’ New Jersey Locations Change Hands, More on the Way

Franchisees Agam Vaidya, Sanjay Patel, and Dipak Patel will open three restaurants by 2028, while also overseeing operations at its outposts in Toms River and Metuchen.
Margaritas' New Jersey Locations Change Hands, More on the Way
Photo: Official

Franchisees Agam Vaidya, Sanjay Patel, and Dipak Patel recently inked a multi-unit agreement with Mexican restaurant brand, Margaritas, which includes taking over operations at its two New Jersey locations in Toms River and Metuchen, while opening another three over the next five years according to industry media outlet, Restaurant News.

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What Now Philadelphia could not reach any of the franchisees for comment.

In a statement, Vaidya said, “With 30 years in the restaurant space, I’ve made a huge impact on the companies I worked for in my career. I’m now ready to continue making an impact in the industry by owning and operating my own franchise business. My partners and I see amazing growth potential and appeal for the Margaritas brand, with its scratch kitchen, outstanding drinks, unique décor and great leadership, and we look forward to being a part of this restaurant franchise concept now and well into the future.” 

Similarly, Margaritas’ VP of franchise development, Tom Radomski said, “We’re thrilled to welcome Agam, Sanjay, and Dipak to the Margaritas team. Their expertise in the restaurant industry is invaluable and we look forward to working with them to further expand into New Jersey and continue to serve their communities.”

Margaritas was founded in 1986 by John Pelletier, a young restaurateur who was determined to rise above the fray of the average Mexican restaurant, writing on the company’s website that “We knew if our restaurants were going to be special, we needed more Mexico in the recipe than anyone else.”

As a result, since the 90s John and his brother Dave have regularly brought managers and staff to the country so that they can “immersive themselves in the food and culture that we love so much,” and then return to the restaurant’s 25 locations with that signature authenticity that goes into its menu of chimichangas, fajitas, stuffed poblano, and enchiladas, all of which can be washed down with one of more than 20 margaritas including blood orange, prickly cactus, mad melon, or spider cider. 

Drew Pittock

Drew Pittock

Drew Pittock is an independent contributor covering various markets across What Now's portfolio. He’s an avid record collector, amateur chef, compulsive estate sale shopper, and “Antiques Roadshow” binge watcher. Originally from Los Angeles, Drew now lives in El Paso, TX with his wife and their two cats.
Drew Pittock

Drew Pittock

Drew Pittock is an independent contributor covering various markets across What Now's portfolio. He’s an avid record collector, amateur chef, compulsive estate sale shopper, and “Antiques Roadshow” binge watcher. Originally from Los Angeles, Drew now lives in El Paso, TX with his wife and their two cats.

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